#60: Coaching, Content, and Clarity in Business – Janine Coombes
Janine Coombes is one of those guests one can interview for ages on all things marketing and coaching. She is extremely knowledgeable and selflessly shares her insights with her audience on LinkedIn, and her new book, Easy Yes, is coming out soon!
She shares her journey from corporate life to becoming a successful coach. She discusses the importance of clarity in messaging, the power of coaching, and the significance of understanding the buyer decision-making journey.
Janine emphasizes the need for effective pricing strategies, the role of content marketing, and the importance of choosing the right platform for visibility.
She also addresses common challenges faced by coaches, such as imposter syndrome and market fluctuations, while providing practical tips for growth and success in the coaching industry.
Takeaways:
- Clarity in messaging is crucial for business success.
- Coaching can lead to powerful transformations.
- Understanding the buyer's journey helps in effective marketing.
- Content marketing should include decision-making content.
- Building relationships through email is key to nurturing clients.
Here's where you can connect with Janine:
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- Let's connect on LinkedIn:
https://www.linkedin.com/in/anjalordanic/
- You can donate and support this podcast here:
https://www.buymeacoffee.com/freelancebusinessunlocked
Thank you and see you next week!
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